They're ready for round two.

For Entry 014 of Flex, Trade or Fade, Chris Claxton explores what LISA can bring to Nike as its newest long-term partner — and why the move feels bigger than a typical celebrity endorsement.

Aaron McDade is a breaking news reporter for Investopedia. He is an experienced journalist who has covered everything from the latest in business and tech news to sports and international news like ...

Nike's been under pressure for a while, but it got much worse in fiscal 2024 (ended May 31). Fourth-quarter sales were down 2% year over year, and Nike Direct sales dropped 7%. Digital sales were down ...

We're still months away from LeBron James entering his 22nd season in the NBA, but it appears that his next Nike signature shoe has already surfaced online. Newly leaked imagery from Sneaker Files ...

Nike (NYSE: NKE) has been struggling for years, and the company finally faced the music on a needed overhaul, announcing last month that CEO John Donahoe would be leaving the company. Donahoe took the ...

Nike will release the first Caitlin Clark sneakers next year. The WNBA superstar, and Nike endorser, announced on Instagram Monday that she’s the sportswear company’s newest signature athlete, meaning ...